Values:
- Dreams and Curiosity - pioneer the future with dreams and curiosity.
- Diversity - pursue the creation of the very best by harnessing diversity and varying viewpoints.
- Integrity and Sincerity - earn trust for the Sony brand through ethical and responsible conduct.
- Sustainability - fulfill stakeholder responsibilities through disciplines business practices.
Purpose: "Fill the world with emotion, through the power of creativity and technology."
How I will adhere to Sony's values and purpose:
- Have a diverse cast of actors in my video to portray the band and other characters.
- Produce my video ethically and sustainably and promote that fact on my website in a sincere manner.
- Promote creativity through my story line and though the use of various shot types, for example a rack focus.
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